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APRC Webinar

70 percent of people have had a bad research experience recently.

In order to survive and thrive, market researchers and insight professionals need to recalibrate their understanding of the research participant user experience.

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Trust and Personal Data Report - Singapore

As our world becomes more and more digitalised, more and more data, including personal data, is being collected on people; as citizens, customers and consumers. Whilst much of this data is being used to create and deliver added value to those about/from whom the data is collected, this is not always the case, and in certain cases the, so-called, data subject might actually be harmed by the activity. 

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